For official information about COVID-19, please visit www.sacoronavirus.co.za
Our vision

Our vision

To be the insurer to the people

Our mission

Our mission

To serve those who serve

Our values

Our values

To treat our clients fairly

  • We put our clients first.
  • We have over a century of experience.
  • We are a trusted leader in our selected markets.
  • We take pride in our understanding of the needs of the emerging market in South Africa.
  • We pay valid funeral claims within 24 hours.
  • We provide products that are innovative, simple, affordable, and relevant.
  • Our selling process is transparent, and our dealings with clients fair.
  • We’re easy to reach at our nationwide network of branches.
  • Effective and professional sales teams and distribution channels.

Following revisions to the Codes of Good Practice implemented in 2019, Assupol Life is pleased to announce the completion of its Broad-Based Black Economic Empowerment (B-BBEE) verification process and has been awarded a Level 1 rating. Since inception, Assupol has put in extensive work in recognising that the long-term success and sustainability of its business is inherently tied to the socio-economic transformation of the country as well as its success as a nation.

  • 48-hour claim turnaround.
  • Cashback benefits on funeral policies.
  • Instant Discounts™ money for funeral necessities sent to your phone.
  • Using Persal as a payment method for policy benefits.
  • Cash benefit payments via the Post Office.

At Assupol, we always consider new ways to improve our service to you!

Our Leadership

Meet the directors of the Assupol Group – men and women with exceptional leadership skills, business experience and a passion for serving others.

Assupol Cares Projects

As a leader in the insurance industry, we have a long history of engaging with the communities in which we operate

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